But wait… there’s more.
Q: Why are so many products priced at $19.95?
A: The price point $19.95 has been the retail price sweet spot years. “When you go above $19.95 you just don’t get a sale,” says Scott Boilen, CEO of Allstar Products Group.
But wait… there’s more.
Q: Why are so many products priced at $19.95?
A: The price point $19.95 has been the retail price sweet spot years. “When you go above $19.95 you just don’t get a sale,” says Scott Boilen, CEO of Allstar Products Group.
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